In this video we walk you through the basics of CapCut and getting to grips with the editor. CapCut is currently one of the best choices you have for low skill - high quality editing. There are other fantastic choices however as you go up the ladder the skill level required gets higher and higher as you go. Equally if you had the skill level to use those tools, it's unlikely you would be watching this training.

Pacing in your videos is vital to retain attention and keep people engaged. In this video we cover the basics of editing your content to be snappy and well paced.

Hooks for your videos aren't just the words you say, but in the visuals you use. Using Visual hooks and pattern interrupts can get more people to view your content.

Transitions between sections of your video can make content more visually engaging as well as helping to pace and break up your video to be more easily understood. However, many people do this poorly which comes across tacky and doesn't look good. In this video we will show you how you can avoid this being the case in your own videos.

B-Roll is another fantastic way to add more visual elements into your video to help pick up the pacing and tell the story of your content and messaging. This is a fantastic way to help visualise the concepts you are talking about and help keep people engaged.

The stats on using captions vs not using captions are quite frankly, pretty cut and dry. Studies have shown having captions in your video makes it 80% more likely to be watched in full. Additionally 75% of people will watch videos on socials initially on mute, with 35% of viewers being inclined to turn sound on based off of the captions. In short, you NEED captions on your videos.

Keyframes are a really simple and useful tool to master, they help you to add movement into your videos, mask items and even create visual changes to the size and shape of things over time.

Making your content sound good, is just as important as how it looks. Theres some strong research to suggest a huge determining factor in a videos watch time is the quality of the audio. If it sounds bad, people don't want to watch it. With the advent of AI this is a fantastic step you can take (if required) to level up how your content sounds.

When exporting your video theres a few things to make sure you have right. You can also massively increase your reach and posting opportunities with very little effort.

Before you post there are a few things to consider when it comes to getting the best out of your video, I personally consider these part of the edit as you are still making final adjustments to how the video looks and is viewed.

Comment hacking is one of the simplest and easiest ways to build a cult-like following over time. It's a slow slow process but every single person you get engage should be poured into fully!